The central image of the main cast has synergy with the title of the film. Lerman, Watson and Miller are standing against a wall just like a wallflower.
The central image is also directly addressing the audience which establishes a personal connection with them. This in turn encourages the reader to watch the film.
The Attractive lead role on the right side of the central images makes the audience feel sorry for Charlie (Logan Lerman) as good looking people are generally seen as confident, popular characters not outcasts or wallflowers.
The title is written typewriter font this has synergy with the book itself as the book was written as if it were letters to someone. This could suggest to the reader that unlike other films, The Perks of Being a Wallflower has stayed true to the book and hasn't changed the storyline therefore it appeals to the people who have already read the book and have enjoyed.Another thing that appeals to the pre-existing audience of this is the tag line, 'we are infinite'. Again, suggesting to the reader that this film will have everything the book had and no unnecessary extras and the use of the connective pronoun 'we' in the tagline makes the audience feel part of the friendship group.
The Trailer Immediately opens with Logan Lerman, playing the main protagonist, this appeals to the audience of the other films such as Percy Jackson as he was also the main actor in that film series.
The Title an release date were placed at the end of the trailer to keep the audiences attention .T hey are seeing something that they do not know about and are most likely wanting to know the name of the film so they can search it up on the internet at a later time.
The music chosen communicates the 'feel' of the film. The song chosen was It's Time by Imagine Dragons and the lyric 'I'm never changing who I am' has synergy with the trailer itself as we can see that Charlie is not trying to change who he is, he is finding people who appreciate his personality, even if he remains a wallflower.
Near the end of the trailer there is some faced paced editing that could suggest that there is even more excitement and drama that we do not know about and we would have to watch the film to find out.
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